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Content Marketing

Content marketing is the art & science of storytelling. Here, you will find blog posts, how-to guides, resources, and much more on creating brilliant content marketing strategies and content assets.

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Forget Brand Awareness & Build Brand Affinity with Content Marketing

The modern world is full of content in every shape and form, and in every corner you look. Everything from written text and pictures to videos and illustrations can be categorized as content. The overabundance of all these formats emphasizes the importance of things like brand affinity, brand awareness, and brand loyalty. Since it has become easier to launch a ...

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A Content Farm Crisis: The Other Side of Content Marketing

Note: I have not mentioned and have edited out any mentions of the names, companies, and websites this article refers to in a negative tone. At this point, the purpose of this article is to shine a light on the content farm crisis itself and spread awareness of the situation. Not to start a witch hunt. This is a story ...

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What is Good Content Marketing? A Perfect 6-Rule Framework [For 2020]

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Content Marketing Certifications Planet Content

8 Top Content Marketing Certifications in 2021

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The Latest Conversion Rate Optimization Tips and Ideas [for SaaS & Agencies]

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The Complete Content Analysis Blueprint for Marketers

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Forget Brand Awareness & Build Brand Affinity with Content Marketing

planet-content-content-farm-crisis

A Content Farm Crisis: The Other Side of Content Marketing

Note: I have not mentioned and have edited out any mentions of the names, companies, and websites this article refers to in a negative tone. At this point, the purpose of this article is to shine a light on the content farm crisis itself and spread awareness of the situation. Not to start a witch hunt. This is a story ...

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what-is-good-content-marketing-featured-image-planet-content

What is Good Content Marketing? A Perfect 6-Rule Framework [For 2020]

If you approached me a year ago, and asked me how you could become great at content marketing, the resources and tips I’d have given you then – would be completely different than what we’ll discuss today. In other words, content marketing has genuinely and drastically evolved. There is a much greater emphasis on user and search intent, user experience, ...

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